Pioneering Sustainable Communication
It’s the climate era and the brief is urgent. We’re getting warmer, busier, more depleted, more empowered. This is the generation, of regeneration. At Atteline, we’re pioneering sustainable action in the communications industry.
The responsibility is on our shoulders to undo what we have done.
We practise what we preach.
PARTNERSHIP
Thanks to Green future Project, Atteline contributes to climate change mitigation by investing in high-impact environmental projects.
Through the Climate Positive subscription, Atteline offsets the carbon footprint of its employees by generating clean energy from the wind farm in Tamil Nadu, India. It also contributes to the protection of the Canandé Reserve and in the Narupa Reserve in Ecuador, as well as mangrove tree plantations at the Marovolavo site in Madagascar.
OUR IMPACT CARD
CO2 offset
324.58tonnes
total CO2 offset
254.4tonnes
certified
Certified Tonnes
Certified tonnes are CO2 tonnes linked to carbon credits which certify an exact amount that can be offset.
70.18tonnes
science-backed
Science-backed Tonnes
Science-backed CO2 isn't linked to a carbon credit but is nevertheless reliable as resulting from a scientific measurement and estimation of the CO2 absorbed.
Atteline has offset the same amount of CO2 produced by316 flights from New York to Rome
Did you know that you emit 1,041kg of CO2 when flying economy from Rome to NY?
Embark on our zero-carbon journey to make your impact fly high!
Trees planted
22.14tonnes
total CO2 offset
4,800
trees planted
Atteline has reforested an area that is the same size as41.38 tennis courts
Did you know a tennis court is 264m2 large?
The ball's in your court. Are you to reforest lots of tennis courts worth of land with us?
Area protected
48.04tonnes
total CO2 offset
4,320m2
area protected
Atteline has reforested an area that is the same size as17.08 tennis courts
Did you know a tennis court is 264m2 large?
The ball's in your court. Are you ready to protect lots of tennis courts worth of land with us?
Energy protected
254.4tonnes
total CO2 offset
381,600kW/h
energy produced
Atteline has produced the same amount of energy to power103.14 European households
Did you know an average European house consumes 3.7MW/h of energy per year?
Supercharge your clean power production to make more homes zero-carbon!
PROJECT WE SUPPORT
Renewable energy
India
Tamil Nadu Wind Farm
The Tamil Nadu wind energy project in India generates clean energy from wind power.
The renewable energy produced is integrated into the regional electricity grid, making energy more accessible and contributing to a gradual reduction in dependence on fossil fuels. Additionally, the implementation of the project creates employment opportunities and promotes a healthy and safe environment for local communities.
Restoration
Madagascar
Marovolavo Planting Site
The Marovolavo plantation site is located on the northwestern coast of Madagascar, where deforestation and degradation have significantly impacted the mangrove population. Mangroves are essential for the marine ecosystem, providing habitat for numerous species and serving as coastal forests, highly effective in water filtration, soil erosion prevention, and carbon storage. They also play a crucial role for human settlements, providing food sources and ecosystem services.
The project aims to restore the degraded mangrove forest by planting native species such as Avicennia Marina, Rhizophora Mucronate, Ceriops Tagal, and Bruguiera Gymnoohiza.
This approach promotes the natural cycle of ecosystem restoration, ensuring long-term protection of the newly established forests.
Project Partner: Eden Reforestation Projects
Preservation
Ecuador
Canandé Reserve
The Canandé Reserve is located in the Esmeraldas province, in the northwestern part of Ecuador, within the area known as “Chocó,” one of the world’s most important biodiversity hotspots, yet one of the most threatened.
Currently, only 2-5% of the original forestremains due to severe deforestation in the past and unfortunately, even recently. The forest protection project aims to expand the reserve, connecting it to the Cotacachi-Cayapas National Reserve and protecting and restoring biodiversity. The Chocó is home to 62 identified species of endemic birds, with 37 of them found in the Canandé Reserve. Rare mammals, such as jaguars, pumas, leopards, brown-headed spider monkeys, and white-fronted capuchins, are also present in the area.
Project Partner: Fundatión Jocotoco
Preservation
Ecuador
Narupa Reserve
The Narupa Reserve, located in the Napo bioregion of the western Amazon in Ecuador, is an incredibly diverse and biodiverse area. The reserve hosts a wide range of animal and plant species, with more than 300 bird species recorded, and this number continues to increase each year. Many of these species are endemic and at risk of extinction, such as the Military Macaw (Ara militaris) and the Rufous-tailed Jacamar(Galbula pastazae).
The Narupa Reserve plays a vital role in protecting the tropical forest, which faces a growing threat of habitat loss and fragmentation due to agricultural expansion. As a result, the Narupa Reserve has been established as a protected area to ensure the conservation of local biodiversity and the preservation of natural wildlife habitat.
Project Partner: Fundatión Jocotoco
Atteline has a commitment to give 5% or more of our time towards pro bono work to support not-for-profits in the GCC.
Do you say climate crisis?
We say consumer crisis
This means we believe that in order to build a positive future we can leave to our children, sustainability must underpin every action we take. Change awaits, but we must all be a part of it.
Our challenge is nuanced, multifaceted, and deeply complex. We’re helping brands reevaluate their modus operandi, breaking toxic cycles of instant gratification for both the customer and the business. Instead, we’re laser-focused on championing the long-term needs, wants, and desires of the consumer, brand, shareholder, and planet.
We are becoming B Corp certified.
And we don’t just specialise in sustainability communications on behalf of our clients, but we as an agency are on a journey to becoming B Corp certified.
In line with KSA’s Vision 2030 and the UAE’s mammoth focus on sustainability, we as a company believe sustainability is a non-negotiable part of our CSR strategy. It isn’t about buzz words, it’s about rock-solid contribution to a healthier, more equitable future for all.
Sample Clients
Curios about our progress?
We use cutting-edge technology that operates at the satellite level, giving us real-time insights. Our personal dashboard provides crucial information, from vegetation ratings to temperature, humidity, and wind patterns within forest reserves.